Founder & CEO Message
"At Goodies, we are a team of passionate entrepreneurs driven by one vision — to make Goodies the choice of every family in Pakistan. Our mission is clear: to build Pakistan’s first unicorn startup in the mini mart industry by keeping business smart, simple, and sustainable.
We understand the needs of communities and families, especially in tribal and local markets, where access to affordable, quality everyday products is essential. Goodies is designed to serve those communities with trust, value, and convenience — becoming a household name across the country.
Our strength lies in our simplicity. By focusing on non-perishable, high-margin products and managing operations through advanced ERP and real-time monitoring, we ensure complete transparency and profitability. Our franchise partners become silent investors while our professional team runs everything with efficiency and care.
Goodies is more than a business — it’s a movement to create a smarter way of shopping for families, and a smarter way of investing for entrepreneurs. Together, we are building not just a retail brand, but Pakistan’s first unicorn success story."
Haider khan kakar
Founder & CEO, Goodies stores
Our Vision
“To become the most trusted household brand of Pakistan, a first-choice marketplace for every family and community. We envision building Pakistan’s first unicorn startup by empowering tribes, creating opportunities, and shaping a smarter, simpler, and more connected future for generations to come.”
Our Mission
“At Goodies, our mission is to make quality products accessible to every family and community. We are committed to creating smart, simple, and sustainable business solutions that bring value, trust, and convenience to our customers. By empowering local communities and fostering entrepreneurship, we aim to build Pakistan’s first unicorn startup, driven by innovation, professionalism, and a passion to serve.”
Our Staff
“At Goodies, our staff is the backbone of our success. We are a team of passionate, professional, and skilled individuals who believe in smart and simple business. Every member of our team is trained to deliver excellence, maintain high standards of service, and build lasting trust with our customers. Together, we work as one family to bring Goodies into every household and community.”
Our Team
Haider khan kakarFounder & CEO
Visionary entrepreneur with a passion for building scalable businesses. Leads Goodies with the mission to create Pakistan’s first unicorn retail startup. Focused on strategy, growth, and investor relations.
NOOR KHANHead of Operations
Expert in retail and supply chain management. Ensures smooth store operations, inventory flow, and franchise support, while maintaining efficiency and cost control.
Haider khan kakarHead of Marketing & Branding
Specialist in brand building and customer engagement. Drives marketing campaigns, promotional activities, and community outreach to make Goodies the choice of every family.
Mufti Naseeb UllahHead of Finance
Finance professional with expertise in ROI modeling, budgeting, and profitability analysis. Ensures financial transparency for franchisees and strong returns for investors.
Taimoor akramTechnology & ERP Lead
Tech leader driving ERP integration, real-time reporting, and CCTV monitoring systems. Ensures that every franchise operates with complete transparency and efficiency.